Rick Rosenfield, Co-Founder of California Pizza Kitchen and ROCA


Rick Rosenfield started his career with the Justice Department, going on to become a trial lawyer and prosecutor. But he and his business partner realized early on they wanted out of law, and into the restaurant business. They decided to create a pizza brand based on the California way of living – fresh produce, seasonal ingredients and unique (often misunderstood) flavors for 1980s America. The result was California Pizza Kitchen (CPK) a brand that has more than 200 locations worldwide. We talked about his origin story and how the brand developed its signature style of pizza.

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